To produce a highlights video of the Proskills PrintIT! for schools initiative awards day to promote the scheme to both schools and potential sponsors from the UK print industry.
The video was designed to appeal to children, teachers and print industry professionals.Information had to be understandable by all three groups and was delivered via a series of interviews. Graphics were created to link with the 'Print Superheroes' theme of the year
DELIVERY AND OUTCOME
The finished video was uploaded to the client's YouTube channel. Following the success of our first video, we were invited to produce further videos for three, subsequent PrintIT! events. The video achieved its two primary goals of attracting both schools and students to take part in future schemes and sponsors for the scheme from within the print industry.