





ARBONNE AAC
PROJECT BRIEF
To produce a highlights video from the Arbonne Annual Conference held at the SEC Centre, Glasgow. The purpose of the video was to attract colleagues to the next event and as a souvenir for all who attended. We were also required to edit 12+ full presentation videos from the 3 day conference.
APPROACH
The video had to be upbeat and happy to reflect the party atmosphere at the event itself. The information was given by carefully selected interviewees and images had to show attendees having a good time. The pace was fast, cut to dance music to add to the party feel.
DELIVERY AND OUTCOME
This was the fourth year we produced the video from the event and we were booked again for the following year immediately after the event. The finished videos were uploaded to the client's YouTube account and separate files were sent for the client to use at presentations. The client stated that all attendees were extremely happy with the celebratory feel of the video, which has been viewed on there channel almost 2500 times. This video led to a lot of repeat business from the client, a relationship that continues to this day.